The Quad Santa Clara: February 3, 2025
Dear Member,
So many new members to welcome to the Club and our newsletter—happy you’re here!
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In the last edition, we talked about setting a baseline for growth. This time, it’s all about forming new habits. Many people embark on a January plan to get healthy but set themselves up for failure by trying to do too much all at once. I’m going to work out every day. I’ll only eat whole foods. No more sugar—ever. Goodbye, caffeine. Sound familiar?
You’ve likely heard or read the science that says it takes 90 days to build a new habit. So, why don’t we plan the year accordingly? Choose 4 new habits that you’d like to develop and focus on building one at a time. Once you are set in your new habit, move onto the next.
Going into 2024, I selected 4 new habits: taking daily supplements, walking 10K steps five days a week, drinking 2 liters of water a day, and re-engaging in my Transcendental Meditation (TM) practice.
I started with supplements, which, for some reason, has always been a struggle for me. I can make sure my kids take theirs, but when it comes to me…nope! But after 90 days of consistently taking them all (which is about 15!), I finally had it down. And I felt so much better.
Then I moved on to walking. Again, after 90 days, I was back on track. Two new habits formed! Then came drinking 2 liters of water each day—this one was tough for me. It took me 180 days to lock it in. So, I started 2025 with my TM practice. You get the idea.
A fun visual tool I have started using is Jesse Itzler’s Big A## Calendar—a giant wall calendar that shows all 365 days in one view. It’s awesome. What you plan happens; what you don’t won’t! Check it out here.
Look forward to seeing you in the clubs and hearing about the new habits you’re building.
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“People do not decide their futures; they decide their habits, and their habits decide their futures.” — F.M. Alexander
Tracy L Cioffi
Chief Marketing Officer
The Bay Club Company
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Share the Love: $0 Processing Fee for Shared Add-ons*
February reminds us of the power of connection, community, and heart—both in fitness and in life. To help you share the love, we’ve extended the $0 processing fee for Shared Add-ons through February 13. Add up to 5 others—your friends, your next-door neighbor, your work bestie—anyone you want. Get started on Connect.
Save 40% on Summer Camps—Offer Ends 2/28*
Signing up early saves you 15% on a season packed with fun and adventure—so as a member, you save a total of 40% with your always-on 25% discount! Non-members are also welcome, so invite your friends to join the fun. Enroll now on Connect.
Tee Up for Elevated Experiences
Did you know that we have multiple golf and country clubs in the Bay Club family? With 3 courses in the Bay Area and 1 in SoCal, you can enjoy pristine greens and resort-style amenities set amid stunning landscapes. Learn more here.
Sunday, February 9 | 3:00 pm–5:00 pm
Come join us to watch the big game! Cheer on your team while enjoying refreshments in a fun, lively atmosphere.
PNF Stretching Event
Wednesday, February 12 | 5:00 pm–6:00 pm
Relieve tension and improve flexibility with Proprioceptive Neuromuscular Facilitation (PNF) stretching. Perfect for easing tight muscles from long hours at your desk. Enroll now on Connect.
Valentine’s Day Cards
Friday, February 14 | All Day
Stop by our card-writing station in the lobby to get creative and share the love. Whether you’re celebrating with a special someone, with friends, or just want to brighten someone’s day, come write a Valentine’s Day card and add some sweetness to the occasion.
Swim for Bucks
Sunday, February 16 | 10:00 am–11:00 am
Swim nonstop for one hour to raise money for your favorite charity. It’s easy and fun! You can ask family, friends, businesses and others to pledge per lap or make a flat donation. To register and get your sponsor sign-up sheet, email Dani.Zopp@bayclubs.com.
In health,
Laurie Miner
Vice President / General Manager
Bay Club Santa Clara